Discussion

The New “Normal”?

When shit hit the fan, everyone told themselves, ‘it’s okay, it will go away, it will all be fine.’ We’ve nearly gone a year with COVID and for the next year at least, I see there being a ‘new normal’ for weddings.

Even when COVID calms down (finally) and people start to feel safe, there will still be people who don’t trust their new felt safety. What does that mean for weddings?

This means I get to become an intimate wedding photographer. I imagine the size of weddings will continue to be at a reduced size. There will be more intimate weddings of 50 or fewer guests. This could be GREAT for the wedding industry.

Hear me out, fewer guests means that couples can spend more money on themselves and the decorations they wanted, the flowers they really wanted and the top (most extravagant) intimate wedding photography package.

What I envision is a full scaled styled shoot for a real wedding. We as wedding professionals know that a styled shoot is just an extravagant wedding we would like to shoot, and use as inspiration for our clients. Everyone brings out the big guns, decorators bring their best, most expensive, decorations. Florists make designs they’ve been dreaming of since they were little, treats and mobile booze bars are arranged to perfection…

I imagine the new ‘normal’ might look like this:

  • 50 or fewer guests
  • a virtual experience for friends and family who couldn’t make it
  • Decorations to make your friends and family jealous.
  • The most romantic wedding you could have imagined.

 

 

kelly.anne.urban@gmail.com

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